The New (Old) Ground Game

Pollsters, consultants, and data-crunchers: if you want to find the biggest losers from last night, go look in the mirror.

The “ground game” is not what you thought it was.

Data is not king. Polls do not win elections. Numbers do not deliver the White House. For better or worse, we are back to a style of campaigning that predates all of that.

And maybe that’s not such a bad thing.

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